Update #5 🌱 Time for analysis and retrospective.
During the month of May we have decided to take things slow on the development side and to focus on analysis and retrospective activities. We believe it was a crucial activity that, of course, started and relied on all the data analysed up until today.
The initial status
We analysed aggregated data*️ about 40 companies belonging to various sectors. For all companies and all their records, the email attribute was present and filled. A different story is the one of the name, surname and gender attributes, respectively complete in the 75%, 76% and 29% of the situations.
The business-related attributes (of key importance for the B2B companies) were empty more often than not. The company name field was present half of the time, while the company website attribute was set only 14% of the time.
These numbers offer a small but quite significant overview of today’s CRM health status and demonstrate that need datumo is able to address and solve thanks to one of its most important functionalities: the ability to fill in gaps wherever there is a missing piece of information due to incomplete data entry.
What has changed thanks to datumo?
Numbers are saying it out aloud: datumo improved the initial CRM status and completed the 60% of the missing data. The following table showcases the filled cell percentage by attributes.
One last great news!
We have been admitted to the second phase of the acceleration program Trentino StartUp Valley and we have raised 15k € that we will put to good use for making sure datumo grows! We are therefore ready to jump back into the development activities, get some new users and collect as much feedback as possible.
While we are talking about feedback, would you like to share yours?
*️It is important to underline how the statistics and performances showcased have been computed on aggregated data about the typology of modifications applied to the CRM records during boosts (cleaning, filling and enriching). datumo does not store nor track the actual values nor personal data of record attributes.
